The moderating effect of average wage and number of stores on private label market share: A hierarchical linear model analysis

Existing research on private label market share is primarily in the context of the Western market. The Chinese market context research is scarce, although private labels are developing rapidly in the past several years. This study investigates how the average wage and number of stores affect the Chinese market's private label market share. More importantly, this paper examines the moderating effect of the average wage and the number of stores on the relationship between the private label market share and product assortment as well as the relationship between the private label market share and pricing. Data collected from a Chinese supply chain dyad is analyzed to study category management using hierarchical linear models. The results reveal that the average wage and the number of stores positively affect the private label market share. Furthermore, the average wage enhances the negative effect of the number of brands, weakens the negative effect of the private label price, weakens the positive effect of national brand price. Meanwhile, the number of stores enhances the positive effect of the SKU proliferation of private label, enhances the negative effects of the number of brands, and enhances the negative effect of the private label price. This study contributes to category management. Furthermore, the findings will be valuable to domestic and international grocery marketers and retailers operating private labels in China.     

偏光显微镜法在空气粉尘中石棉纤维鉴别中的应用

本文采用偏光显微镜法鉴别空气粉尘中的微量石棉纤维。经滤膜收集的粉尘样品通过高温灰化及酸洗过程去除大部分干扰物质,经乙醇分散后均匀沉积在玻璃片上,滴加具有固定折射率的浸油制成试片。在正交偏光系统下观察到粉体中存在纤维状颗粒,且纤维呈现四次平行消光特性,比对6种常见石棉的偏光显微镜图,综合分析试样粉尘的光学性质,推断样品中含有温石棉。     

二代涉入、制度情境与中国家族企业创新投入——基于社会情感财富理论的研究

基于社会情感财富理论,本文以2012-2016年中国A股上市家族企业为样本,采用倾向得分匹配法,对一定制度情境下二代涉入对家族企业创新投入的影响进行实证研究。研究结果表明:二代涉入会抑制家族企业的创新投入,发生二代涉入的家族企业会更重视约束型社会情感财富,而该类社会情感财富会导致家族企业对创新投入持保守态度;制度环境对二代涉入与家族企业创新投入之间的关系具有正向调节效应,从而会缓和二代涉入对家族企业创新投入的抑制作用;政治关联对二代涉入与家族企业创新投入之间的关系具有负向调节效应,从而会加剧二代涉入对家族企业创新投入的抑制作用。据此,本文建议:发生二代涉入的家族企业不能为了加强对企业的控制而排斥引入外部优良人才或外部投资者,创始人应该注重二代成员对家族企业归属感等的培养,提升二代成员对延伸型社会情感财富的保护意愿;政府和家族企业必须共同努力推进市场化改革,藉此完善家族企业赖以生存的制度环境;家族企业应当尽量避免政治寻租等行为对创新的抑制作用。     

Factors influencing consumers' purchase decision-making in O2O business model: Evidence from consumers' overall evaluation

Online-to-offline (O2O) has become a rapidly growing e-commerce model worldwide, but the factors influencing consumers' purchase decision-making have not been examined well. After exploring the working mechanism of the O2O model, we extract eleven indexes of consumers' overall evaluation in the O2O model with Crawlzilla and R techniques. Social network analysis (SNA) is adopted to build social networks reflecting consumers' overall evaluation in the O2O model. Based on the modified social network and the extracted subgraph, this study (N = 768) reveals consumers' overall evaluation behavior patterns in the O2O model by calculating network density, central potential, edge betweenness. The results show that shoppers overall evaluate the eleven indexes, especially perceived product quality, online product price, promotion intensity, business reputation, and product brand, which reflects the significant associations between the indexes. Among all the eleven evaluation indexes, perceived product quality, online product price, and business reputation dominate consumers’ decision-making behavior. When making purchase decisions, consumers not only overall consider online product price, perceived product quality, and business reputation but also balance perceived product quality, business reputation, and promotion intensity. Finally, we make some suggestions on marketing strategy for e-commerce companies.     

基于模糊多属性群决策的维护方式选择研究

维护方式选择是维护管理中的重要工作之一,合理的维护方式既能达到保障设备的稳定运行,又能同时兼顾其它各个方面的要求。由于对维护方式的评价涉及多个部门、人员和属性,有些指标只是一个模糊的概念,因而采用模糊多属性群决策的方法对维护方式进行优先抉择。本文结合A公司的设备维护方式选择问题,尝试使用模糊多属性群决策折衷算法求解最佳的维护方式。     

市域(郊)铁路车辆选型方案探讨

随着城镇化进程的加快和城市经济辐射能力的增强,以特大城市中心城为核心的都市圈逐渐形成,都市圈内的经济联系更加紧密,都市圈核心区与外围的出行需求迅速增长,市域(郊)铁路的概念被引进,选择符合市域(郊)铁路特点的车辆类型是设计的重点。     

Banking sector reactions to COVID-19: The role of bank-specific factors and government policy responses

This paper examines the impact of bank-specific factors and variations in the context of stringency of government policy responses on bank stock returns because of the COVID-19 pandemic. A sample of 1,927 publicly listed banks from 110 countries is used for the period of the first major wave of COVID-19, that is, January to May 2020. Our findings indicate that stock returns of banks with higher capitalization and deposits, more diversification, lower non-performing loans, and larger size are more resilient to the pandemic. While banks’ environment and governance scores do not have a significant impact, higher social and corporate social responsibility strategy scores intensify the negative stock price reaction to COVID-19. We further observe that the pandemic-induced reduction in bank stock prices is mitigated as the strictness of government policy responses increases, mainly through economic responses such as income support, debt and contract relief, and fiscal measures from governments.     

A “load-carrier” perspective approach for assessing tourism resource carrying capacity

To address the challenge of global tourism resources being overloaded or underutilization, there requires an adequate method for assessing the tourism resource carrying capacity (TRCC). However, the majority of previous evaluation perspectives on TRCC are limited by thresholds. This paper develops an innovative approach for assessing TRCC from the “load-carrier” perspective. TRCC is assessed by exploring the interaction between the carriers and loads of tourism resources. Chongqing city in China is employed as the case city to demonstrate the application of the established TRCC method. The conclusions are as follows: 1) This study elaborates the new connotation of TRCC from the perspective of “load-carrier”, and establishes the TRCC evaluation system based on the dynamic relationship between the carrier and load of tourism resources. 2) The proposed TRCC evaluation method is proved effective through an empirical study of Chongqing. 3) Chongqing's case unveils that the overload performance of TRCC can be dynamically monitored and predicted. By applying the TRCC evaluation methodology developed in this study, tourism managers and policymakers can identify whether it is the load or the carrier of tourism resources that affect the performance of TRCC, thereby taking targeted policy measures to eliminate potential risks of overload or underutilization.     

The impact of influencers' multi-SNS use on followers’ behavioral intentions: An integration of cue consistency theory and social identity theory

The considerable marketing potential brought by the rapid growth of social media has been extensively examined in the literature, particularly in terms of the impact of influencers' recommendations on their followers' decisions. However, little attention has been given to how the individual influencers' use of multiple social networking sites affects their followers' behavioral intentions. Hence, this academic gap warrants further exploration. Drawing on cue consistency theory, social identity theory, and stimulus-organism-response framework, this research proposes three research questions and constructs an integrated research model to explore how the influencers' cue consistency affects the social identification of their followers, subsequently influencing their behavioral intentions. A structural equation modeling technique is performed to analyze the data of 510 valid respondents. The findings show that influencers' consistent cues (i.e., information and image consistency) across social media have positive impacts on followers' cognitive and affective identification toward the influencers. Furthermore, the determinants for followers' purchase intention and electronic word-of-mouth intention are affirmed to serve as both cognitive and affective identification. Especially, the results indicate that the relationships between followers’ social identifications and behavioral intentions are moderated by the type of influencer (i.e., lifestyle vs. review). Accordingly, the results indicate how the use of multiple social networking sites by influencers impacts the behavioral intentions of their followers. The findings offer new insights into influencer marketing and provide important lessons for marketers.     

Direct intervention or indirect support? The effects of cooperative control measures on farmers’ implementation of quality and safety standards

In recent years, labor-intensive agricultural products from developing countries have exhibited inferior performance in international trade due to quality and safety incidents, among which pesticide residue is a major issue. Aiming to improve food quality and safety in the context of cooperatives, we introduced three categories of control measures: outcome control, process control and social control. Based on the Pre-Harvest Interval Standard (PHIS), we selected three indices, farmers’ implementation rate of PHIS, absolute distance to PHIS and relative distance to PHIS, to evaluate appropriateness of pesticides use, reduction of pesticide residue and safety improvements of agricultural products. By using random sampling survey data, we empirically analyzed the marginal effects of control measures and their combinations on food quality and safety standards. The empirical results show that implementing process control, namely, unified production standards or supply of unified agricultural inputs, can comprehensively improve farmers’ implementation rate of PHIS, absolute distance and relative distance to PHIS respectively by 34.9%, 3.2 days and 46.0% on average. While the effects of outcome control (safety inspection) and social control (bonus-penalty incentive or training) are restricted to other measures. Therefore, we suggest cooperatives should take farmers’ features, implementation conditions and the effects of control measures into consideration in order to make a sustainable management plan for improving food quality and safety and enhancing competitiveness in international markets.